Monday, February 2, 2009

DesignSight Volume 1

Graphics by Peter Park

Please see below for Speaker Bios.
We'll have a table dedicated to each topic genre. You pick your first, second and third choice of who to sit with and Andalu Restaurant will provide some great food and drinks to fuel the conversation.

Your ticket includes dinner, a drink (soda or iced tea etc.) and wine. Please arrive no later than 7pm to be seated.
Dinner will be ordered between 7:15 and 7:30.

e-mail with your top 3 table choices and we'll send you the registration link.

Table #1: John Edson, President, LUNAR (
Table #2: Matthew Lawyer, Entrepreneur and former Patent Agent
Table #3: Ashton Udall, Global Sourcing Specialists
Table #4: Mike Strasser, Managing Member, Think2Build and Founder of ReactorSF

*limit 6 attendees per table*


Here's a bit about each of the people sitting at each table.

John Edson, President, LUNAR (

“I’d love to talk with anyone interested, but I think I’d be best suited to speaking with entrepreneurial creatives who have a well-developed point of view – but who are interested in the business framework required to exchange their talent for money.”

As a seasoned product developer with a background in both analytical and creative thinking, John’s primary role is to build new programs that make a real difference for clients. His experience includes managing the birth of successful products for Philips, Motorola, InFocus, and several startups. Products developed under John’s management have been honored with accolades from the ID Magazine Design Annual, the Chicago Athenaeum Good Design Award, iF Hannover, PC Magazine’s Editor’s Choice Award, and IDSA’s Industrial Design Excellence Award.

John ensures that LUNAR’s environment is one where our culture of creativity thrives by supporting our diverse, international staff with educational opportunities and the freedom to experiment with new ideas on company time. Developing the contribution of design creativity and innovation process in the service of business, society and the environment, John explores the impact of design creativity through the weekly podcast, Icon-o-Cast, that he hosts with guest speakers ranging from Business Week’s Bruce Nussbaum to author and cognitive scientist Don Norman. John is also a regular speaker, having lectured at Wharton School, given a keynote at Intertech’s Flexible Display Technologies conference, and participated in a talk for the Business Marketing Association of Northern California. An occasional lecturer at Stanford, John teaches courses in product design and creativity.

John has a bachelor’s degree in mechanical engineering from The University of Texas at Austin and a master’s degree in product design from Stanford University. Prior to joining LUNAR, he served as a product designer for Ignition in Dallas, TX and as a freelance designer. On his own time, John can often be found at the helm of a sailboat on San Francisco Bay or pedaling up King’s Mountain Road.

Ashton Udall Global Sourcing Specialists

Ashton Udall possesses product management, international sourcing, and trade experience. As a partner at the product development and sourcing firm, Global Sourcing Specialists, he is responsible for the management of new consumer product development and sourcing activities and works closely with engineering and sourcing teams in China. He has assisted businesses, startups, and product developers with the development and sourcing of their products in Asia.

Mr. Udall’s previous experience consists of assisting a Chinese sourcing company with opening up its first United States office, as well as international trade policy research. At the East-West Center, a highly regarded policy think-tank in Honolulu, Hawaii, he worked with international teams of government officials and trade policy researchers on various trade projects concerning the Asia-Pacific region. His work focused on foreign direct investment in Asia and a United States Trade Representative sponsored study regarding the development of a US-Association of Southeast Asian Nations (ASEAN) Trade Agreement. Mr. Udall has an MA in Asian Studies and is completing his MBA.

Matthew Lawyer Entrepreneur and former patent agent

MD, JD, MPH, registered USPTO patent agent and entrepreneur, studied philosophy and biology at Emory University followed by law and medicine at Southern Illinois University.

Dr. Lawyer currently resides in San Francisco and specializes in commercializing biotech and communication technologies. As a former practicing patent agent, he was responsible for all aspects of patent preparation and prosecution including national and foreign applications, drafting licensing agreements, freedom to operate opinions and documents in preparation of litigation.

A few of Dr. Lawyer’s current ventures include, an internet-based business selling digital copies of rare/ antiquarian books, and his most recent venture is a soon-to-be-released social-networking iphone application,

Mike Strasser, Managing Member, Think2Build and ReactorSF
Mike has over 14 years of experience in product design consulting and has worked at a wide range of companies including NASA-Ames, IDEO, BMW, Apple, and Kestrel. Mike is on over 18 patents and helped develop dozens of products including the Tracker avalanche rescue beacon, Gerber’s manual breast pump, game controllers for Logitech, P&G’s Swiffer Carpet Flick, Apple's optical mouse, several medical devices, printer technology development for HP, a new line of furniture for Steelcase, and the BACTrack personal blood alcohol tester.

In 2005, Mike founded Think2Build LLC, a consultancy in San Francisco that specializes in design and engineering from concept to production, but also aids many startups in the early stages including early research, concept development, patent strategy, and investor presentations.

In 2007, Mike started a shared workspace called the Reactor (, a place to setup shop for Think2Build as well as create a space for other companies to have a place to work and share ideas. There are currently 9 companies residing at the Reactor. This highly collaborative environment has since spawned 2 new companies for which Mike is also part of.

Mike has a BS degree in Mechanical Engineering from Cal Poly, San Luis Obispo, and a MSE from Stanford in Product Design.


Jordie Nilla said...

I’ll immediately grab your rss feed as I can not find your email subscription link or newsletter service. Do you have any? Kindly let me know in order that I could subscribe. Thanks.
voyance gratuite en ligne par mail

Reema dsouza said...

A break like a breath, necessary!
See you soon !

voyance en ligne