Thursday, April 14, 2011

Design Means Business | Lecture by Jump Associates

Want to create a revolutionary product or service? You'll need BOTH design and business.

Udaya Patnaik and Ryan Baum of Jump Associates believe Great Ideas Aren't Enough . If we are going to solve the big ambiguous problems that face companies today, great ideas for products and services simply aren't enough. The ideas need to be financially viable to move the needle. This session will address some of the big questions surrounding the development of business concepts, as we dive into an important, but often overlooked part of successful innovation.

Wednesday, April 27th
Mingling @ 6pm, Lecture @ 7pm, followed by Q&A and continued mingling
Hors d'oeuvres and beverage service is included, 21+ only.

Wharton | San Francisco
101 Howard Street (at Spear)
San Francisco, CA 94105

Click here to learn more about Udaya Patnaik, Ryan Baum, & Jump Associates

About Design Means Business
As a mutual partnership between The Wharton School and IDSA-SF, "DESIGN means BUSINESS" aims to bring design to the forefront in business as a way to create more meaningful, innovative companies. Each lecture draws a vibrant mix of design and business leaders from throughout the Bay Area, with plenty of opportunity for cross-pollination.

Registration is limited to 70 guests. This event will sell out, and pre-registration is required.


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